This map will open on March 28.
HARAJUKU SHOPPING WEEK 2023
Special campaign for Foreign tourists Only!
April 1 Saturday – April 14 Friday 2023
How to Participate
Make a purchase of ¥1,000 or more at a participating store to receive a scratch card! Pay with your Visa card to receive an extra scratch card!
Participants will receive1 scratch card for each purchase of ¥1,000 to ¥4,999 (incl.tax) or 2 scratch cards for purchases of ¥5,000 or more at participating stores.
Use your Visa card to receive 1 extra scratch card when you spend ¥1,000 to ¥4,999 (incl.tax), or 2 extra scratch cards if you spend ¥5,000 or more!
Use your winning scratch card, worth ¥500, ¥1,000, ¥10,000 or ¥100,000 to enjoy shopping or dining at participating stores on your next visit!
Participants are to pay the remaining total for purchases exceeding the voucher amount and may not receive change for purchases of lesser value.
Famous Harajuku Streets
Omotesando is a 1km long tree-lined avenue that stretches towards Aoyama from JR Harajuku Station. The avenue features numerous international and domestic brand boutiques, making it a pleasant shopping district for people of all ages. Once you browse through this avenue, which showcases various shops and buildings designed by world-renowned architects, you'll surely fall in love with Omotesando.
Stretching 350 meters from JR Harajuku Station to Meiji Street, Takeshita Street is the center of youth-oriented fashion in Tokyo. During the day, it becomes a car-free pedestrian street lined with a myriad of affordable accessories, quirky fashion items, and any other necessities for trendsetters in Japan.
The word “URA” means “back” in Japanese, and URAHARAJUKU (commonly known as URAHARA) means the “backside” of OMOTESANDO, in which “OMOTE” is the “front”. It is not an exaggeration to say that Ura-Harajuku has established Japanese street culture and pushed the fashion scene forward. Street brands from Japan and abroad line up in the area, and the recently-revived sneaker trend of this area also has the spark of street culture. Sneaker lovers must not miss visiting the “sacred” street that is lined with sneaker shops.
Onden Cat Street
This street runs through the Shibuya and Harajuku area. Numerous stylish streetwear and sportswear stores are gathered at Onden Cat Street, and famous fashion brands have also opened their concept stores here. Some small stores are tricky to find – there is one even in a tiny apartment – so don’t miss out and find your favorite!
Please check below for the major participating shops.
A shopping center boasting the latest in fashion, culture, and art, as well as popular brands for both men and women and shops only available here.
TOKYU PLAZA OMOTESANDO HARAJUKU
The concept of Tokyu Plaza Omotesando Harajuku is being the form of “only here” and “like nowhere else”. It’s a commercial complex with all the ideal items for trend aficionados that they can always find “here”.
The unique design of Omotesando Hills encloses the entire building in an atrium structure. High-end Japanese and foreign brands, stylish variety shops, and more are awaiting you.
WITH HARAJUKU is a commercial complex right next to the Harajuku railway station that opened in 2020. Shoppers can explore the special curations of brands from daily items to souvenirs, fancy restaurants, cafes, variety good, cosmetics, clothes, and more, including a huge number of made-in-Japan and exclusive items. They may also spend some slow, peaceful moments taking photos at the terrace with panoramic views.
Map of Participating Shops
Enjoy Omotesando and Harajuku with Visa!